Big Data 與KEEP TOUCH ME

凡是經營品牌的人,都會很想要知道自己在市場的知名如何?口碑如何?以往你可能透過銷售數字、問卷調查來旁敲側擊消費者對於你想法,然後用上一季度的銷售業績,來評估來年要進多少的貨,所以常常都有老闆因誤判局勢,有時是認為自己在消費者中的地位很高,有時是消費者的口味變了,最後導致庫存無法銷售出去。

而k.t.m建立完整數據的追蹤系統,可以針對你在k.t.m的品牌,其產生的數據,來了解市場上客戶對你的真正想法,根據你不同的行銷活動,你與消費者接觸越多,蒐集的數據也當然越多,但並不是所有的數據都有意義,你需要透過這數據來提出市場需求的假設或是公式,並解不斷透過市場的驗證,如此一來,你才能得到真正的答案。 更多文章

keep touch me 是什麼?
創立個人品牌價值,從名片設計開始

不同的名片格式,帶給客戶不一樣的品牌觀感

qr code generator 掃描此Qrcode 將內容帶至手機裡

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